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About Us. About You.

Imperial Imaging was founded by Aaron Pressley to offer customers both high quality brands and customer service. “That’s why we’re called Imperial Imaging,” he says. “Because we give customers the royal treatment.” See Aaron’s story

The Royal Treatment – Defined

Imperial defines high quality by the brands we sell and the service we offer:

To be effective partners, we work hard to understand your processes and study your workflow. We communicate with transparency – our only mission is to provide you with the equipment you need to keep your business strong. 

Five Paths to Partnership with Imperial

These five experiences will give you an overview of what it’s like to partner with Imperial. 

Overall Value

Imperial offers competitive pricing – but also offers a big picture view of your investment. Together we will discuss:

  • Future scalability – will this product meet your need with your projected growth?
  • Serviceability – how often do you want the machine being maintained, repaired or replaced?
  • How does this machine’s performance support the work flow of your office?
  • Is this equipment the right size? Offer the correct functionality? 
Meets Workflow Demands

Imperial studies your workflow processes and demands. This helps determine which equipment provides the best value decision based on overall product lifetime expectancy and cost. 

Reduce Stress and Make You Confident

We are working for a higher purpose than profits.

Imperial believes that If we do our jobs effectively and efficiently, we help provide a service that leads to a better diagnosis for patients.

The technicians and clinicians we serve work in environments that can be stressful. Our goal is for you to be confident in their work and proud of the radiology tools and equipment you use.

Sharing Regulatory Expertise

Imperial understands the state and federal laws and compliance regulations relevant to industries we serve. 


Imperial assures you all equipment we sell and service is tested for high quality performance. This is based on expertise gained from close relationships to our vendor partners and the factory training we receive on all the products we sell and service.

Meet the Team

Aaron Pressley – President

Aaron has served the medical imaging industry for over eight years and is experienced in helping organizations of all sizes invest in, maintain, and manage their imaging assets. Understanding that each practice has a different set of goals, needs, and budget for their equipment, Aaron is able to help create a plan that will meet all of your criteria set forth in the discovery phase. He has worked with practices and organizations of all sizes from small practices to large regional groups with many practices and understands the importance of projects being managed closely from the discovery phase through service. His time away from work is spent with his wife, their two children and dog. He serves on the board of directors and coaches at South Cherokee Baseball. Aaron played golf collegiately and enjoys any additional free time on the golf course. 

Steven Lavin – Field Service Director 

Steven has served the medical imaging industry for four years as a field service and installation engineer with a very analytical, efficient, and meticulous approach. He is experienced with a variety of both digital modalities (CR and DR) and radiographic systems. His previous experience includes customer service management and electrical construction, both of which helped prepare him with strong communication skills and a great understanding of the build out process. Steven is married with three children and enjoys spending his down time with his family. He serves his sons Boy Scout troop and helps coach his daughter’s softball team at Sandy Plains Softball. 

Jeff Creel – Technical Support Director

Jeff has 20+ years’ experience in the medical imaging industry. Jeff leads all technical efforts across the company. His team also works closely with corporate operations, sales and development to ensure projects are implemented successfully and efficiently. In partnership with the Imperial Team, Jeff provides technical leadership, leading edge customer support solutions and first class products and services to healthcare organizations across the US. Jeff understands outpatient radiology and the importance of having advanced technologies in the healthcare industry. Jeff’s consistent client interaction proves his commitment to customer satisfaction is top priority. Outside of the office Jeff can be found on the golf course with his son or at a dance competition with his daughter. He enjoys fishing and is a youth basketball coach. Jeff and his family live just outside of Birmingham, AL. 

Our Brand Partners

Partnership is our best product.

Imperial works with you to select equipment that meets your needs today and for the future.

Contact an Imaging Expert Today